# GPU Prices Surge as RTX 5090 Costs Skyrocket

October 8, 2026 at 11:07 AM

> A new 3D Center report reveals massive GPU price hikes in Germany, with NVIDIA's RTX 5090 flagship seeing a 132% market price increase.

A new report from **3D Center** tracking German retailers reveals massive GPU price hikes over a 12-month period. The [NVIDIA RTX 50 series](<https://hardwarebrief.com/entity/geforce-rtx-50-series-q128210968>) led the surge with a 66% overall increase, while the flagship **GeForce RTX 5090** saw its market price skyrocket by 132%.

Data shows almost every NVIDIA RTX 50 SKU rose by at least 50%, with the RTX 5060 Ti 16 GB jumping over 70%. Competitors were also affected, as [AMD RX 9000 series](<https://hardwarebrief.com/entity/radeon-rx-9000-series-q131702531>) prices climbed 48% and [Intel Arc](<https://hardwarebrief.com/entity/intel-arc-q108523499>) GPUs, specifically the B580 and B570, rose by an average of 38%.

The sharpest increases occurred during the second half of 2026, following a late 2025 rise in DRAM costs. With the Radeon RX 9060 XT 8 GB hit hardest for AMD, these trends highlight a volatile market where even mid-range hardware faces significant inflation.


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