# RTX 5080 Prices Surge Past $2,300 Amid Shortage

October 28, 2026 at 10:11 AM

> NVIDIA's GeForce RTX 5080 retail prices have doubled since launch due to rising GDDR7 costs and high demand for AI infrastructure.

**NVIDIA**'s **GeForce RTX 5080** has seen a massive price surge since its January 2025 launch at a $999 MSRP. As of October 28, 2026, major US retailers are listing the GPU between $1,800 and over $2,300, with **Newegg** prices for specific models exceeding $2,299.

Current availability is limited as Newegg is out of stock for direct sales. Third-party seller GH ELECTRONICS listed a PNY model for $2,299, while **Best Buy** priced another at $1,999.99. **Micro Center** has units available for $1,829.99, restricted to in-store pickup.

The price hike stems from rising GDDR7 memory costs and a global memory shortage fueled by AI infrastructure demand. These market pressures have pushed the RTX 5080's retail price past the original $1,999 MSRP of the flagship RTX 5090 in less than two years.


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